The text is various shades of brown.  It's arranged in a spiral starting from the outside.  The spiral goes only a small part of the way towards the center.  It says, "Mmm... Cinnabons!  Yummy frosting but too small.  How about a big Cinnabon?  YUMMY!  Why can't I have a giant Cinnabon?  It would taste better than those tiny cinnabons.  My Cinnabon is getting smaller and smaller...".  The word "giant" is noticeably larger than the words around it, and the words "smaller and smaller" are smaller than the rest, and at a different angle.  In the middle is black text saying, "It's gone."